Presenting five yachts, four of them premiering in the German market, Ferretti Group begins 2017 with a varied and diverse fleet at the most important winter event in Europe, which takes place from January 21 to 29: the Boot Düsseldorf 2017.
These new models are Ferretti Yachts 450, Pershing 5X and Rivamare, in addition to Ferretti Yachts 700 and the Riva 63’ Virtus, five extraordinary yachts. The magnificent booth (Hall 6, no. 26) is another point of attraction thanks to an innovative concept which previews comfortable and original lounges, each showcasing the Group's brands and a very spacious VIP area, complete with an American bar.
During the press conference scheduled for Sunday, January 22nd, the Pershing brand will be honored with a party Mediterranean style, organized in collaboration with the German dealer, Italian Yacht Center in partnership with the famous 7 Pines Resort of Ibiza and will take place Friday, January 27th at the Group's booth from 18:00 to 22:00 hrs.
Through the duration of the fair, Riva will be the star of an "outdoor show" taking place at the luxury commercial center Breuninger, where a fabulous model of Iseo will be showcased. The initiative, created by Poroli Special Yachts—exclusive Riva dealer for the German and Swiss territories—will display the 27-foot yacht accompanied by a wide screen showing the whole Riva series in all its majestic glory.
Furthermore, in front of the main entry of the famous Mall of Düsseldorf in Konigsallee 2, there will be an exhibit of a 500 Riva, “The smallest yacht in the World”, the Fiat city car born of the partnership between the FCA Group and Riva.