What happens when an architect rethinks the way a watch is assembled? Norman Foster provides the answer with his first timepiece, developed in collaboration with Lebond.

This Swiss mechanical watch combines aviation-inspired functionality, a Grade 5 titanium case with an integrated strap, and a distinctively designed rotor. For Norman Foster, the starting point was the relationship between each of the components: how the case connects to the strap, how the dial is expressed, how the mechanism is revealed, and how the object feels when worn on the wrist.

Lebond presents a watch developed alongside Norman Foster and the Norman Foster Foundation’s Design and Innovation Unit. The project applies the Pritzker Prize-winning architect’s approach to materials, structure, and function to an object designed to accompany its wearer in their daily life.

Its defining feature is the elimination of conventional lugs. The strap becomes a direct extension of the case, wrapping around it to create a continuous silhouette. This transforms both the watch’s appearance and how it sits on the wrist; the case and strap are conceived as a unified whole, with comfort serving as a fundamental element of the design.

 

Amura,AmuraWorld,AmuraYachts, The various versions of the Lebond Norman Foster. The various versions of the Lebond Norman Foster.

 

The Grade 5 titanium case has a diameter of 38.5 mm, expanding to 40 mm at the point where it meets the integrated strap. With a thickness of 10 mm, it strikes a balance between a compact size and a strong architectural presence. The dial is protected by a domed sapphire crystal with an anti-reflective coating, and the watch is water-resistant up to 50 meters. Foster’s long-standing interest in aviation, combined with decades of international travel, has inspired the practical nature of this timepiece. A bidirectional 12-hour rotating bezel allows the wearer to track a second time zone using the main hour hand. Understated typography, clearly defined hands with a Super-LumiNova coating, and a date window ensure that essential information is always readily available.

The watch is available in two editions, each offering a distinct take on materials and finishes. The "Natural Titanium" edition pairs a micro-bead-blasted titanium case with a sunray-brushed dial, polished hands, and a light-gray FKM rubber strap. The "Black" edition features a matte black DLC-coated titanium case, complemented by a matte black lacquered dial and hands, finished with a black FKM rubber strap. Both versions include an interchangeable integrated strap system and a Grade 5 titanium deployant clasp.

Turning the watch over reveals its most striking detail. Through the sapphire case back, a custom red rotor—featuring five precisely machined perforations—adds color and geometric form to the automatic movement. Conceived as an architectural element in its own right, it transforms the mechanism into an integral part of the watch’s visual identity.

At its heart beats the Swiss-made ETA 2892-A2 automatic caliber, which operates at 28,800 vibrations per hour, contains 21 jewels, and offers a power reserve of approximately 50 hours. Each watch is individually numbered.

Beyond its design and technical innovation, the Lebond Norman Foster watch supports the educational mission of the Norman Foster Foundation. All proceeds received by the foundation in the form of royalties from the sale of this watch will go toward supporting the educational programs of the Norman Foster Institute, helping to train future generations of architects, designers, and urban leaders committed to creating more sustainable and resilient cities.